You (yes, YOU!) are a brand
If you’re a regular reader of this blog, you know I often write about personal branding. I read an article recently that reinforced what I say (daily) about the importance […]
Category Archives: Branding
The Peril of “Blending In”
Several weeks ago, I read an interesting article posted on the website for CBS News. In his article “5 Behaviors That Can Get You Fired”, Dave Johnson listed common-sense reasons […]
Women in Leadership: Leveraging ALL of You
I’m honored that my esteemed colleague Dr. Marie Mendes Alcazar (a trusted advisor and experienced organization development consultant) serves as the first guest-writer for this blog. For women in leadership roles, the need […]
What Are People Saying About You?
I’ve written at length about the fundamentals and importance of personal brand building and awareness. Specifically, I wrote about how important it is to develop a “sales pitch” for your […]
“What can YOU do for ME?”
Whenever I speak about the fundamentals of personal brand building and awareness, I always emphasize the importance of determining the skills, talents, attributes, and more that separate us from one […]
